Quebec’s maple syrup producers’ association head reveals that the province’s strategic syrup reserve has been depleted due to soaring demand for the product. Luc Goulet, president of Québec Maple Syrup Producers, emphasizes the necessity of government assistance to prevent industry growth opportunities from slipping away.
The maple syrup industry heavily relies on weather conditions for production, prompting the producers’ association to establish a strategic reserve to maintain stable prices and supply. Last year, U.S. commercial customers stockpiled syrup amid concerns over potential tariffs by former U.S. President Donald Trump.
Goulet expresses concern as sales continue to rise, depleting the reserve entirely. He warns of potential customer loss if weather conditions impede maple sap flow, citing past instances of stock shortages in 2007 and 2008 that led to market setbacks.
Meanwhile, Quebec maple syrup is expanding its global market presence, with exports witnessing a notable increase. Louis Turenne, president of the Maple Industry Council, notes a growth in exports by 9.34% in 2024 and a further 15.8% surge in 2025 amidst tariff uncertainties.
Although 2026 saw a modest 2.48% export growth in the initial months, Turenne acknowledges the challenge of surpassing exceptional previous years’ performance. He underscores the need to explore new markets beyond the U.S., which currently accounts for nearly 65% of maple syrup exports.
Goulet acknowledges the pleasant dilemma of meeting consumer demand but stresses the industry’s untapped potential. He urges increased investments from Quebec City to support industry growth and market diversification. Turenne echoes the sentiment, emphasizing the importance of financial aid for producers and assistance in exploring new international markets.
The maple syrup industry, heavily concentrated in Quebec despite the maple leaf’s national symbolism, contributes significantly to the province’s economy. With over 70% of North American production located in Quebec, the sector contributed $1.21 billion to the GDP in 2025, supporting over 10,000 full-time workers and generating substantial tax revenue.
The industry group’s report highlights the key role of maple syrup production in Quebec’s economy, with Goulet emphasizing its vital position as an employer and economic driver. The sector’s impact extends beyond economic contributions, as some municipalities heavily rely on maple syrup production for their livelihoods.
